BTS’s ‘Butter’ Sticks At No. 1 For Fifth-Straight Week—Breaking This Record Held By Aerosmith - Forbes

Topline

BTS has officially ruled the month of June in the music world, with the group's latest hit, Butter, topping the Billboard Hot 100 chart for five weeks in a row now—setting a new record for the longest streak ever held for a No. 1 debut by a group.

Key Facts

For almost 23 years, Aerosmith's I Don't Want to Miss a Thing held the record after the hit debuted at No. 1 and held the top spot for four weeks in a row.

Butter racked up 12.4 million U.S. streams, 27.6 million radio airplay impressions and 128,400 downloads over the past week, according to Billboard—which are the stats used to determine the Hot 100.

Based on those numbers, the song has actually become more popular from the week before, which is the first time that's happened since the single debuted at No. 1 on the June 5 chart.

Though streams were down by 1%, radio plays went up 6% and downloads soared 15%, according to Billboard.

Most No. 1 hits taper off in popularity after a short run at the top, but Butter has had a consistent rise in radio plays over the past few weeks.

Songs played on the radio are typically regarded as mainstream hits, and often come after earlier popularity on streaming services and music apps like TikTok.

Crucial Quote

"FIVE weeks in a row!! #BTS_Butter is on the top of the chart again. It’s all thanks to #BTSARMY!" the group tweeted Monday, giving a shoutout to its fervent fan following.

Key Background

Butter has far outlasted any of the K-pop supergroup's other hits atop the Hot 100 chart, and is the second single BTS has released that is all in English, after Dynamite in August of 2020. Dynamite held the top spot on the Hot 100 for two weeks after its release, with Life Goes On being the only other BTS song to hit No. 1 so far, for one week in December. Butter has also had immense popularity outside of the U.S., attracting 289.2 million streams in the week after its release, which "obliterates" the old record of 152.5 million streams in a week, according to Billboard. 

Surprising Fact

While it's still very rare, it's far less unusual for an individual artist to have a lengthy streak at No. 1. But an instance happened earlier this year, when Olivia Rodrigo's drivers license held the top spot on the Hot 100 chart during an eight-week stretch from Jan. 23-March 13.

Top 10 Songs This Week

1. Butter by BTS

2. good 4 u by Olivia Rodrigo

3. Levitating by Dua Lipa featuring DaBaby

4. Kiss Me More by Doja Cat featuring SZA

5. Peaches by Justin Bieber featuring Daniel Caesar and Giveon

6. Leave The Door Open by Silk Sonic

7. Save Your Tears by The Weeknd and Ariana Grande

8. Montero (Call Me By Your Name) by Lil Nas X

9. deja vu by Olivia Rodrigo

10. Astronaut In The Ocean by Masked Wolf

Further Reading

BTS’s ‘Butter’ Ties Aerosmith’s 23-Year Chart Record In Fourth Week At No. 1 (Forbes)

BTS Has Its Longest No. 1 Streak With ‘Butter’—Thanks To Radio (Forbes)

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