It’s official: BTS’s Jungkook is the new face of Calvin Klein!
On March 28, Calvin Klein officially announced that Jungkook had been selected as a new global brand ambassador for Calvin Klein Jeans and Underwear.
Jonathan Bottomley, Calvin Klein’s global chief marketing officer, remarked, “We pride ourselves on identifying globally relevant talent whose cultural impact and values align with our own. Jungkook is one of the world’s most popular artists; he possesses a rare ability to connect with international audiences through both his music and his style. We’re fortunate and excited to have him join the Calvin Klein team.”
Meanwhile, Jungkook commented, “I have been a fan of Calvin Klein for a long time, and I’m thrilled to be their newest global ambassador. This partnership is very special, as Calvin Klein’s heritage and brand values resonate with me. My music is how I communicate with my fans around the world, and I see this partnership as an opportunity to connect with them in a new way. I’m incredibly excited for people to see a new side of me in this first campaign for the brand.”
Check out some of Jungkook’s photos and videos for Calvin Klein’s new Spring 2023 campaign below!
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